Selling Smart: Tips for Maximizing your Home Value Part 1

🎙️ Real Talk with Reggie – Episode 1

Title: “Selling Smart: Tips for Maximizing your Home Value Part 1”

Guest: Billy Saunders, Tyrone Eugene, Brian Crayton
Host: Reggie Butler

🔍 Episode Summary:

In this short but impactful episode, Reggie sits down with seasoned real estate professional Tyrone Eugene, Brian Crayton, and Billy Saunders to discuss one of the most common challenges in real estate: pricing a home realistically.

Billy shares expert insights on how emotional attachment can cloud a seller’s judgment, and why pricing should be rooted in market data—not memories. Whether you’re a homeowner preparing to sell or an agent guiding clients through tough pricing conversations, this episode offers clarity, tools, and perspective.

🧠 Key Takeaways:

• Why sentimental value doesn’t translate to market value

• The importance of comparative market analysis (CMA)

• Strategies agents can use to communicate pricing logic with empathy

• How overpricing impacts time on market and ultimate sale price

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